- business & concepts
- design & art
- media & communications
The idea of the project is to develop an easy-to-use web-based tool to help small business owners understand the business and its financial reports to increase business intelligence. This business analytics and development portal helps in decision making and succeeding in business. Murskaaja.fi – tell it with numbers!
The project is needed to reduce the manual labor of small business owners and because of the absence of easy access and easy-to-use applications for business intelligence. The financial reporting is typically outsourced to a separate accounting office, which often results in a gap between accounting information and business intelligence information required for decision making purposes. The application helps to close that gap.
The goal of the application is to utilize the information generated from accounting offices and to visualize it and to make it more useful to a business-owner. The end goal is an application that is easy-to-use, visually attractive, increases business intelligence and adds value to the accounting information. The application uses LEAN –ideology in business development and visualization. The problem is technically to utilize and add value to the financial information generated by the accounting software. There are software tools for business intelligence but the idea of “Murskaaja.fi” is not to offer license-based solution, but instead an application or an open web portal that everyone can adapt easily. Ready Murskaaja.fi service offers tools for improved business analytics, development and business intelligence! In the team, following skills are needed: - Accounting and financial reporting - Web / front-end development - E-commerce - Marketing - Graphical design - Data management