We See Deaf People
- business & concepts
- design & art
- media & communications
We want to create a digital interpreting experience for hearing impaired and hard of hearing by using unnoticeable technology and for example AR-glasses. Our goal is to provide an innovative and new concept and service experience at sports, music and culture events.
Sivupersoona is called in when a father has lost his ability to speak, and yet there is so much left to say. When a family with a child with special needs is tearing apart and it could be prevented by opening the locks in communication. When a deafblind customer wants to experience the Kilimanjaro in its impressiveness. At Sivupersoona our mission is to enable a world of limitless communication for customers with special needs. We believe that it is important to be encountered in your own language. We want to create possibilities to participate, being heard and feel good. At the moment, Sivupersoona is carrying out wider project in digitalizating it’s services. The goal is to scale services and make both current and new services international. We See Deaf People-project is an important part of digitalizating interpretation.
Hearing impaired and people who are hard of hearing can make use of sign language or speech-to-text interpreters in their communication, when the interpretation happens nearby. Often at sports, music or cultural events using an interpreter makes interaction more difficult and sets the user of interpretation in an unequal position in comparison to the rest of the audience. For example at the theater, a hearing impaired must look at the interpreter in the left corner of the stage, while the acting takes place in the right corner. Or at a music event the interpreter might be so far away on the stage that the interpreter user is unable see him or her clearly. On the other hand, organizers of the event do not even arrange interpretation, because it is thought to disturb the experience of the rest of the audience. This is why many with special needs do not attend public events and are thereby missing out on the experience and well-being these events bring. What kind of service concept and digital solution could help in this dilemma? To overcome this challenge, the team should learn to understand these special needs and how different senses influence on event experience. The team should be able to join together interpreting, technology and seamless experience in a whole new way. One should be able to scale the concept being made and also the concept should have business potential. The ideal team includes interests in: Customer understanding, Service Design & Business Design Coding & AR-technology Interpreting & Languages Special needs in communications Sports, music & culture